Industry Reports

Soft2Bet Solidifies Nordic Presence with New Launch

Soft2Bet strives to reach an even wider audience with the help of its latest move in the Nordic markets and all the benefits coming from it. The casino platform provider recently made it clear it has launched its brand-new online casino brand that goes by the name of Frumzi. This move will aim to enhance the provider’s existing portfolio.

Keeping players constantly satisfied is essential for the daily operation of every online gaming leader, as diverse gaming products and brands available keep them coming back for more. The well-rounded portfolio of Soft2Bet aims to be the one-stop-shop for all players’ gaming needs. Frumzi is the latest move in this direction, exploring the promising Nordic markets seeking new opportunities.

Exploring Nordic Markets

Seeking innovation is important for the casino platform provider introducing its new online casino brand. It comes with advanced perks and premium offerings, such as innovative Pay’n’Play registration optimizing the process and making it a more pleasant one. Individuals exploring everything up for grabs will get the chance to utilize the reliable Trustly approach.

The new registration option coming with this online casino brand makes good use of instant deposits/withdrawals potential Trustly has in store. The Swedish fintech company offers a payment method allowing individuals to use their bank account to shop and pay for various services and purchases online. The company works in close collaboration with PayPal and TransferWise in order to bring reliable services to its customers and Soft2Bet online gaming fans.

Frumzi is also going to benefit from the advanced offerings up for grabs for all Nordic gaming enthusiasts. The goal right now is to introduce brand-new online gaming offerings to the markets and bring many new individuals to its casino products. Appealing to new customers is essential for growing your audience in a sustainable and organic way. Lasse Itainen, Soft2Bet’s Finland Country Manager, said the new casino brand aims to enhance the portfolio.

Expanding Footprint Globally

Soft2Beth has been renowned for its many online casino brands and the past few weeks have seen more action when it comes to its expansion efforts. The casino and sportsbook operator greenlighted its brand new CampoBet brand into the Swedish online gaming market. The last days of July witnessed this move, striving to solidify Soft2Bet’s presence in the expanding online gaming field of the Northern European countries.

It could be recalled that this is not the first move the casino platform provider has made in the region. Back in March this year, the company launched its premium Yoyo Casino brand for all Swedish gaming fans to enjoy. The last month of 2019 witnessed Soft2Bet secure a license from local regulator Spelinspektionen.

It is evident that the gaming leader has its eyes set on the local market and everything it has up for grabs. Earlier this year, the casino platform leader also greenlighted its renowned Yoyo Casino and CampoBet brand in the online gaming market of Brazil. Exploring the LatAm gaming field has been among the goals of many online gaming operators.