Industry Reports

The Stars Group Teams Up with Income Access for Brighter Affiliate Future

The Stars Group is a leading force in the gaming field on a global scale, evident by its presence around the globe. In order to establish its brand as even more prominent, the Canadian leader is going to relaunch its affiliate program called Stars Affiliate Club. In order to improve its offerings, the company is going to team up with Income Access in order to guarantee the most reliable platform for future operation.

With its influence around the world, The Stars Group is associated with successful operation regardless of the field. It manages online poker giant PokerStars, PokerStars Casino, but it also operates within the betting field with its Full Tilt, BetStars, and Sky Bet by Stars brands. In an attempt to step up its game and make it easier for affiliates to approach it, the company decided to team up with the Paysafe Groupโ€™s company and make the process a hassle-free one.

Collaboration Brings Good Results

Thanks to its experience in the affiliate field, Income Access is going to boost the future operation of the Stars Affiliate Club and elevate the engagement. This is going to happen with the help of its premium software that reduces the hassle often caused by several channels of operation. Income Access will provide the revived affiliate program with adequate omnichannel management.

What is essentially the biggest benefit of this new addition would be the capacity of overseeing everything happening across the channels in real time and without the added complications of delays. The online gaming field of operation is projected to benefit from the quick response guaranteed by the new affiliate software. Any situation that needs instant reaction would be further boosted by the platform.

When in need of assistance and expert response, affiliates could rely on the quick service offered by Stars Affiliate Club, well-acquainted with both the field and its specifics. In this sense, the future appears to be bright for companies willing to work in affiliation with the leading Toronto-based iGaming company.

Income Access Gains Yet Another Powerful Partner

Ever since 2002, Income Access has been striving to provide an advanced level of collaboration and support to affiliates. Throughout the years it has established a strong network with entities developing in the online gaming, lottery, and the brick-and-mortar casino field. Digital wallets to the likes of NETELLER and Skrill are preferred payment methods within the gaming field, once again partnering with Income Access.

The Stars Group strives to increase its influence worldwide, a task that could be accomplished with the help of the adequate affiliate program. The company recently reported excellent performance when it comes to its betting operation in the first quarter of fiscal 2019. Its sports wagering division witnessed a 20-percent surge in its revenue.

The company reported US$20,049 over the first quarter of this year, a significant improvement in comparison to US$16,686 marked over Q1 2018. In addition to that, it recently announced its partnership with FOX Sports that would give life to their joint project FOX Bet. This means that for the first time in the US, a national media team up with a gaming company.