Industry Reports

Gaming Nation with a Fresh New Look and Brand: Welcome Ascend Fundraising Solutions

One of the leading gaming companies in the Ontario region, Gaming Nation Inc. recently made it clear it is going to continue its operation under a new name – Ascend Fundraising Solutions. According to the announcement, this rebranding comes at a time of substantial development for the company and aims to reflect the changes taking place both within its structure and in the industry.

Rebranding is one of the most important steps for any given company, but especially for a gaming one with the magnitude and vast influence of Gaming Nation. Its online gaming offerings are widely known across North America, extending all the way to Europe as well. Now the leading entity made it clear that fro now on it is going to be easily recognized by its new and improved brand identity.

Online Gaming Offerings Elevated

Ascend Fundraising Solutions has its headquarters based in Toronto, providing it with a central point for development in the regions which have the necessary conditions on offer. Making sure it maintains its sport betting offerings competitive in the field, the company has been among the leaders in the industry, which has eventually prompted the rebranding process which is currently ongoing.

Daniel Lewis is the Chief Executive Officer of Ascend Fundraising Solutions and he made the announcement, stating that the company is projected to remain among the leaders thanks to its expertise. Along with the elevation of its gaming and betting offerings, the company needs to bring up to date its brand, prompting a rebranding. What the company focuses on is making sure players on the pursuit of the best games of chance find what they are looking for among the company’s offerings.

This means that raffles are also in the area of expertise of the company previously known as Gaming Nations. Sports betting is a rapidly developing field across the US, a region in which the brand set foot at the right time and reserved its spot as one of the providers of systems for wagering on sports events.

Previous Success of Online and Land-based Initiatives

Partnering with NFL, MLB, NHL, NBA, MLS, CHL, NLL, CFL, as well as the NCAA, the company remains among the preferred operators for online wagering on sports events. However, players also have the chance to participate in charitable fundraising, progressively gaining popularity in the past several years. One of the most recent successes for the company came towards the end of November, as the Vancouver Canucks’ 50/50 raffle managed to generate record interest.

On November 27 the raffle ended up raising some CA$1.4 million for the Canucks for Kids Fund, seeking support for children. The game covered both land-based and online action and more than 60,000 individual tickets were purchased over the span of this particular raffle. The entire operation was boosted by the Ascend.DMS platform, meeting players’ expectations when it comes to fundraising data management.

Ascend.5050 is what the company essentially is best known for, as it provides gaming enthusiasts with a premium 50/50 raffle platform. Apart from its operation across the United States, Ascend Fundraising Solutions also teams up with about 30 soccer clubs in the UK With the help of this rebranding, the company wants to enter 2019 with a fresh face and a myriad of fresh possibilities for development.

Upcoming weeks are set to see more of the company and any potential new offerings emerging as a result. The company kickstarted this year with the acquisition of certain assets of Circle Media, Inc. further enriching the then-existing Gaming Nation platform with a data management and business intelligence solution. It appears that it is going to end the year on the same progressive note.